A leader in the worldwide orthopaedic market, Stryker is one of the world's largest medical device companies. Stryker UK retained Remo after a four-way pitch to produce a series of communications brochures - targeting surgeons throughout the world.

The first project we have been fortunate to work with Stryker on is the Stryker Upper Extremities brochure (pictured below). This was designed as a set of inserts that detail the various implants that Stryker make for the Upper Extremities - from the shoulders down to the fingers. These were set into a folder that referenced the various items and highlighted the unique selling points of these highly technical and state-of-the-art implants. The target group for this literature is surgeons and hospital administrators, and through research we were able to emphasise the key points that are of most significance to these target groups.

Having just completed the sales brochure, Remo is now working on the second phase of this brief - the surgical technique - and loving every minute of it. It is an awesome experience to be a part of the team producing the literature for these life changing surgical techniques. It is a reminder of how fortunate we are to have such a pool of genius in the health sector.